Blue Gloves
Label Design
Brief:
Come up with a name, concept and label design for a red wine selected by the Swedish martial artist Alexander Gustafsson.
Solution:
Alexander Gustafsson started his career out as a promising boxer. He is an inspiring athlete with a true fighting spirit. I wanted to express my admiration for him by designing a wine label. The grapes that are used producing the Rioja wine are blue. The golden blue label symbolizes Swedish pride and glory. The grapes also are illustrated with a twist presenting them as boxing gloves. His signature is visible on the label proudly.